Taylors Wines selected Valmont to fit out its new two-level head office premises at the recently redeveloped Woolstores complex located in the epicentre of Sydney’s booming urban renewal suburb, Alexandria.
The brief was to create a contemporary, multi-functional ‘cellar door’ environment showcasing the brand in a modern and sophisticated way. Office space had to preserve the heritage aspects of the building while also creating a collaborative work space for the entire team with designated work stations for individual departments, modern kitchen facilities and a dedicated, immersive wine tasting area.
We collaborated closely with the Taylors Wines project team, who provided a clear list of requirements for the space, while entrusting us to provide creative suggestions to best utilise the space for improved functionality.
Although the heritage of the Woolstores site provided some constraints in customisation and use of space, we were still able to utilise structural elements, open expanses, original timber trusses and recycled floor boards, to interpret the history and appeal of the warehouse environment with a modern edge. The brand’s premium positioning was reflected through appropriate materials and custom finishings were designed to complete the space, including brass door handles and a bespoke table for the boardroom to suit the size and shape of the room.
Finishing touches include an aerial view of the Taylors Wines vineyards transformed into a feature wall in the main foyer, a ’cellar door’ reception area showcasing the Taylors Wines portfolio through interesting design and customisable chalk work, and a multi-functional tasting room and event space with the ability to close the area using bi-fold dividers.
The outcome truly captures the unique characteristics of the Taylors brand, with every detail drawing inspiration from the special qualities of this family brand, from history and location to portfolio and packaging. Weaved throughout is a sense of family – unlike stepping into a typical office space, staff and visitors find themselves in more of a welcoming family home, with an open environment and personal touches throughout.
Taylors Wines is a 3rd generation, family-owned wine company based in Clare Valley, South Australia. From its first vineyards in the 1950s, Taylors continues to produce a range of excellent wines and win coveted Australian and international awards.
Visit the Taylors Wines website to find out more.